Features:  

HitsLink Platinum can monitor basic metrics like browser information, IP addresses, and bounce rates. It can also monitor mobile visitors such as those accessing your website from a BlackBerry or iPhone if the visitor has JavaScript enabled on their device.

You can access HitsLink Platinum site statistics from a mobile device if you have Flash enabled and can manually set up reports to be emailed on a regular basis. These features are great if you are monitoring a campaign or tracking revenues and happen to be out of the office. The Platinum edition can also track conversions and revenue information that can be used to calculate overall ROI.

One downside is that HitsLink Platinum only works to monitor traffic if the visitor has JavaScript and cookies enabled.

Events:  

HitsLink can track downloads and page clicks, but Flash events on a page can only be monitored if a special code is embedded on the page. Also, error pages like 404’s are only monitored if JavaScript is executed on the page.

HitsLink can also tell you if a visitor subscribes to an RSS feed on your website or bookmark’s your website, which may be counted as conversions depending on the goal of your website.

Visitor Details:  

HitsLink does a pretty stellar job at reporting visitor information under the right circumstances. The service can tell you if a visitor has disabled JavaScript and cookies, but further details about the visitor can’t be collected if this is the case. Typically, information about the visitor’s browser, operating system, screen resolution, etc, is all collected.

File Exporting:  

Several file exporting options are available with this service and include PDF, comma separated values, XML, Microsoft Word, and Microsoft Excel.

Help/Support:  

General support is provided via telephone, email, and an online knowledge base. We tested the email support and were pleasantly surprised at receiving a reply from a real person in less than 20 minutes.

Overall, HitsLink offers a strong service with an easy to use interface. If you are looking for a more robust web analytics solution, take a look at Coremetrics, Omniture, and WebTrends.

For information about web analytics solutions on a smaller budget, look at our Website Traffic Statistic reviews. Also, check out our Search Engine Submission Services reviews to find out how you can improve your Google page rating.

Please Note: We did not actually install tracking code into our HTML pages from this service. Review is based on available information, demos and experiences with customer service.